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I was hired to create the branding and website for Voice2Biz—a Bay Area startup that builds smart conversational voice enabled device independent applications for business. We blended voice motifs like speech bubbles and sound waves to create a simple brand identity that is approachable and trustworthy. I advised the company with their voice app naming architecture. I also helped establish the voice and tone of their messaging to their different customer segments. The rebrand was a success as Voice2Biz has successfully gained the trust of their target audiences and made significant growth.
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